Are you ready to change your business? – ENROL NOW →

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INTRODUCING

HEADSHOT ACADEMY

Live your dream life as a photographer

Learn both the technical skills and business essentials to become a top-earner in your field

ENROLL NOW

I see you my #tog friend, you’d love a fulfilling career as a creative or you really want to level up your current business but…

You feel paralyzed not knowing where to start or what to do
Low confidence and self-doubt is holding you back
You feel guilt around charging enough to make a profit
You don’t feel like you can compete and be relevant

I’ve got you

Headshot Academy provides you with simple, step-by-step systems that streamline the art and business of photography and give you the confidence you need to thrive as a photographer.

ENROLL NOW

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Blake J. Discher

yourluckyclient.com

With Headshot Academy, attracting consistent, high paying clients is as simple as 1,2,3

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Implement smart systems and marketing strategies

So you’ll have a well-oiled-machine with consistent revenue

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Learn lighting and post essentials

So you gain the confidence to charge your worth… and then some

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Fill your calendar with ideal clients

So you live life on your terms

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Headshot Academy is perfect for you if you’re:

Just starting out
with a bit of a portfolio
and headshot academy is your ticket
To emotional and financial freedom
As a creative.

A part-timer
Eager to ditch the boss,
be the boss, while
Bypassing the years it takes to figure
It out on your own

a full-time photographer
With big goals who hasn’t figured out
Systems and processes and a
Clear path to six-figure income

You’re in the right place my friend

ENROLL NOW

(Will be deleted) Signature Program

Why headshot academy can be so successful for photographers who dream big

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1. Clarify your message

Based on your niche and ideal client avatar,
Easily identify your differentiation for attracting the right-fit clients

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2. Build essential systems

Choose the tools and software that’ll help run your
Business more efficiently so you focus
On what matters most

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3. Learn lighting and posing techniques

For the skills to work in any condition or location, giving you a confidence boost to boot.

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4. Batch and edit with ease

Learn a streamlined workflow for efficient processing, color correcting and retouching. No more editing into the wee hours of the night.

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5. Provide a VIP experience

Learn the high-touch client experience that
Makes fans out of clients and has them
Bringing in more clients

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6. Implement marketing and sales

With multiple sales strategies and funnels in place,
increase traffic to your site and easily convert
leads into high-paying clients

The three things you’ll love the most

Selling (yes, really
Headshot academy helps you create a brand that makes it so easy for you to sell to your right-fit clients, you won’t feel like you’re selling and neither will they.

Work that’s truly gratifying
Wake up every morning eager to create for and serve the people who value you the most. Log off every afternoon feeling satisfied, fulfilled and in control of your life.

Freedom
Create a life with no more compromises, and no more bending to the will of other people, AKA a boss. Make your own rules, set your own boundaries and dictate your own schedule. For those of us non-morning people, that includes what time you get out of bed!

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What Headshot Academy has to offer

You want to create a lucrative life as a photographer and you want to fast-track that process. So don’t wait.

25 years of photography & business experience
Lifetime access to all future updates of core program
Step-by-step roadmap style teaching
Live launching with weekly Q&A
Full money-back guarantee
Support library with worksheets and exercises

LET'S DO THIS!

Awesome Testimonial

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Bulldog the man

yourluckyclient.com

Not sure you want this section above the pricing.

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Best Value

one time payment of

$997

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ENROLL NOW

flexible payments

6 payments of

$197

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ENROLL NOW

Satisfaction Guarantee

Tell your audience about any returns ploicies and guarantees so they can gain confidence in your offer.

Awesome Testimonial

Lobortis scelerisque fermentum dui faucibus in ornare quam viverra. Non curabitur gravida arcu ac tortor dignissim. Enim ut sem viverra aliquet eget. Justo donec enim diam vulputate ut pharetra sit amet aliquam. At varius vel pharetra vel turpis nunc. Leo vel fringilla est ullamcorper eget nulla facilisi. Placerat duis ultricies lacus sed turpis tincidunt id aliquet risus. Eu scelerisque felis imperdiet proin fermentum leo vel orci porta.

Bulldog the man

yourluckyclient.com

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Your business before my course:

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Your business after my program:

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LET'S DO THIS!

What You’ll Learn

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1

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MODULE ONE

6 Key Marketing Decisions

In this module we’ll build a solid foundation to transform you into a high-earning portrait photographer with 6 crucial marketing decisions. This module forms the organizational bedrock on which your business will stand.

Defining your niche - A narrow focus has a higher earning potential
ZCrafting your ideal client avatar (ICA) - So you effectively target your marketing efforts to prospects ready to buy from you.
ZDiscover your differentiation - Set yourself apart and stand out in your market.
ZFormulate your tagline - So attract right-fit clients and make an impression they’ll remember.
ZDesigning your lead magnet and choosing your email service provider (ESP) - To provide value and build trust for future sales.

MODULE TWO

Building Systems & Streamlining Your Workflow

In this module, we’ll focus on building the essential systems and processes that will help you run your business more efficiently so you free up precious time to focus on what matters most.

Choosing your customer relationship management software (CRM) - so you automate tasks that save you time, manage client communication, and keep your business organized.
ZUnderstanding contract essentials - to set clear expectations, protect your business and command premium prices as a pro.
ZChoosing your email client - for features that streamline client communication and save you time.
ZChoosing a web-gallery platform - increase post photography sales and level up your client experience so they sing your praises to everyone they know.
ZEmbracing accounting software - so save you loads of time during tax season, streamline your finances, and get valuable insights into your business growth.

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MODULE THREE

Photography essentials

In this module, you’ll learn lighting, posing and directing techniques to make you a confident photographer who can tackle any situation without sweat.

Using available light indoors - Learn lighting techniques using window light in any indoor space (with depth or without) so you reduce your spend on studio equipment.
ZUsing strobe lights indoors - Create more consistency in your photography with more control for a wider range of lighting setups even in challenging weather conditions.
ZUsing available light outdoors - Learn how to find the best locations, control light in any outdoor environment, any time of day, so you create amazing portraits even without a studio.
ZPosing, the details and leveling up the experience- Wow your clients with your technique, and leave them feeling good about themselves AND their decision to hire you so they sing your praises to all their friends.
ZDirecting your subject with games for authentic expressions - Learn to use prompts, and live engagement to speed up the process of setting your subjects at ease and to elicit genuine emotions while giving them an unforgettable and totally original experience.

MODULE FOUR

Post Processing Essentials

In this module you’ll learn essential post-processing skills so your images are further refined and stand out to attract more clients.

Hard drives + Backup systems - Learn standard operating procedures (SOPs) for streamlined, reliable backup systems to prevent losing irreplaceable images, AND your reputation.
ZFiling and numbering files - Create a systematic, secure and searchable file organizing system for easy access to save time and frustration when searching for specific images.
ZImporting into lightroom - Maintain a well-organized catalog and streamline your importing process so you’re efficient with editing.
ZCulling images in Lightroom - Learn tricks to speed up your workflow by quickly identifying the best images and wow clients with quality, not quantity.
ZProcessing in Lightroom - Use lightroom to its fullest with AI and batch processing techniques to log off your day faster with each shoot.
ZExporting from Lightroom - learn exporting techniques with presets to streamline repeatable tasks with the touch of a button.
ZColor correcting in Photoshop - Learn how to correct skin tones and tweak colors for professional looking images so your clients fall in love with your work all over again.
ZRetouching in Photoshop - Take your images to the next level by creating naturally finished images that will have your clients love the outcome without noticing the retouching.
ZBonus: Actions - Automate repetitive tasks in Photoshop to increase productivity and save time and effort daily.

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MODULE FIVE

Providing a VIP experience

In this module we’ll focus on the importance of creating a memorable and positive experience for your clients so they become the biggest promoters of your business.

Welcoming your clients like VIPs - Taking steps to make sure your clients instantly feel uplifted from the moment they are greeted by you, setting the pace for a positive session.
ZAnticipating and turning potential issues into VIP experiences - Learn the crucial skill of proactively addressing tough situations to ensure clients feel like you have their best interest at heart.
ZEssential client supplies - Learn the power of having essential supplies on hand to transform any anxious moment into a VIP experience.
ZThe art of the details - mastering wardrobe & hair - Learn the importance of being a perfectionist to provide exceptional service that’ll have your clients saying “ no one ever has…”
ZTaking control of makeup for a VIP experience - Learn how to collaborate with clients and MUAs to bring your brand’s vision to life while having clients feel like you are their best advocate.
ZSetting expectations about deliverables and lighting -Provide successful sessions with clear communication strategies from start to finish so you leave clients feeling confident about your expertise.
ZThe gift of going the extra mile - Arm yourself with the tools that leave clients valued and empowered, building loyalty and positive word-of-mouth for your business.

MODULE SIX

Marketing your services

In this module we’ll focus on building sales funnels through different marketing strategies so that there’s a consistent flow of leads coming to your website.

In this module we’ll focus on building sales funnels through different marketing strategies so that there’s a consistent flow of leads coming to your website.
ZContent creation and distribution - Attract your ideal client by positioning yourself as the authority in your market.
ZRepurposing content for social media - How you can transform your ideas into short form engaging social posts to nurture and bring prospects into your funnel.
ZAffiliate Marketing Strategies - Explore collaboration and affiliate marketing to expand your reach and convert more leads into paying clients.
ZAdvertising - Accelerate growth and reach a wider audience, faster to build brand recognition for instant and future conversions.
ZSEO - Further reinforce brand recognition with free tools to build brand recognition.
Here is the greatest thing

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MODULE SEVEN

Sales strategy

In this module you’ll learn my super sales call strategy for converting leads into paying clients without resorting to price cuts.

Selling your differentiation and value first - Convert price shoppers into value buyers eager to work with you and pay your premium prices.
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LET'S DO THIS!

Limited Time Bonus Offers

1

Bonus Offer One

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Bonus Offer Two

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Bonus Offer Three

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Lobortis scelerisque fermentum dui faucibus in ornare quam viverra. Non curabitur gravida arcu ac tortor dignissim. Enim ut sem viverra aliquet eget. Justo donec enim diam vulputate ut pharetra sit amet aliquam. At varius vel pharetra vel turpis nunc. Leo vel fringilla est ullamcorper eget nulla facilisi. Placerat duis ultricies lacus sed turpis tincidunt id aliquet risus. Eu scelerisque felis imperdiet proin fermentum leo vel orci porta.

Best Value

one time payment of

$997

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ENROLL NOW

flexible payments

6 payments of

$197

Icon List Item
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ENROLL NOW

Satisfaction Guarantee

Tell your audience about any returns ploicies and guarantees so they can gain confidence in your offer.

“Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Lobortis scelerisque fermentum dui faucibus in ornare quam viverra. Non curabitur gravida arcu ac tortor dignissim. Enim ut sem viverra aliquet eget. Justo donec enim diam vulputate ut pharetra sit amet aliquam. At varius vel pharetra vel turpis nunc. Leo vel fringilla est ullamcorper eget nulla facilisi. Placerat duis ultricies lacus sed turpis”.

Jane Doe

yourluckyclient.com

In case we haven’t met yet, I’m Coco…

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LET'S DO THIS!