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los-angeles-actor-headshots

Apr 17, 2017

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Actor Shawn Hurley🎭⁠ ⁠ 📸⁠ Headshot 1:

How I handle these requests:👇⁠ ⁠ ⁠🚫 I

How I handle these requests:👇⁠
⁠
⁠🚫 I don't give out RAW files. I want creative control of my final product.⁠
⁠
🚫 There's no such things as FREE exposure. Your time is not free.⁠
⁠
⚡️If you're doing a session because someone promises to send you clients, you need to reverse that request and craft a contract for that agreement. "Send me a bunch of clients and for x amount, I'll shoot your for free."⁠
⁠
⚡️I contribute to the charities that are meaningful to me every year and I need to get paid to work for you just as you get paid as an employee of the charity.⁠
⁠
⚡️If you only need one photo, I can certainly click the shutter just once for $20.⁠
⁠
🚫 Yeah I don't want to work for cheap for a lot of business because all I'm doing is working hard-er, not smarter.⁠
⁠
⚡️A promise of a better fee next time? Sure, as long as you pay that better fee for the next job now and please sign this contract with your promise in writing.⁠
⁠
🚫 If I can't use your images on my own website, the very way you decided to hire me, it's a deal breaker. I'm not interested in shooting you.⁠
⁠
What did I miss?👇⁠

Marketing is not selling and it’s not icky.👇⁠
⁠
⚡️Marketing is solving your ideal client’s problem.⁠
⁠
⚡️It’s providing solutions with your service.⁠
⁠
How do you make it not icky?⁠
⁠
Simple.⁠
⁠
✅ You help people.⁠
⁠
🚫 You don’t try to convince people to buy your services.⁠
⁠
✅ Instead you help them see how your services solve their problems as it relates to your business.⁠
⁠
✨Example✨⁠
⁠
Problem: A bride to-be (your ideal client) needs a photographer for her wedding day and is worried about carving out enough time for all the photos she wants.⁠
⁠
Solution: You are a wedding photographer who has years of experience and a seamless system to make sure family and bridal party portraits get done quickly and efficiently without compromising quality. So you post Instagram videos on how you do this for your clients.⁠
⁠
👉Need help figuring out how your service solves your ideal client’s problem?⁠
⁠
Tell me what your photography service consists of and who your ideal client is (who you serve) and I’ll give you one such idea!👇

Actor Shawn Hurley🎭⁠ ⁠ 📸⁠ Headshot 1:

How I handle these requests:👇⁠ ⁠ ⁠🚫 I

How I handle these requests:👇⁠
⁠
⁠🚫 I don't give out RAW files. I want creative control of my final product.⁠
⁠
🚫 There's no such things as FREE exposure. Your time is not free.⁠
⁠
⚡️If you're doing a session because someone promises to send you clients, you need to reverse that request and craft a contract for that agreement. "Send me a bunch of clients and for x amount, I'll shoot your for free."⁠
⁠
⚡️I contribute to the charities that are meaningful to me every year and I need to get paid to work for you just as you get paid as an employee of the charity.⁠
⁠
⚡️If you only need one photo, I can certainly click the shutter just once for $20.⁠
⁠
🚫 Yeah I don't want to work for cheap for a lot of business because all I'm doing is working hard-er, not smarter.⁠
⁠
⚡️A promise of a better fee next time? Sure, as long as you pay that better fee for the next job now and please sign this contract with your promise in writing.⁠
⁠
🚫 If I can't use your images on my own website, the very way you decided to hire me, it's a deal breaker. I'm not interested in shooting you.⁠
⁠
What did I miss?👇⁠

Marketing is not selling and it’s not icky.👇⁠
⁠
⚡️Marketing is solving your ideal client’s problem.⁠
⁠
⚡️It’s providing solutions with your service.⁠
⁠
How do you make it not icky?⁠
⁠
Simple.⁠
⁠
✅ You help people.⁠
⁠
🚫 You don’t try to convince people to buy your services.⁠
⁠
✅ Instead you help them see how your services solve their problems as it relates to your business.⁠
⁠
✨Example✨⁠
⁠
Problem: A bride to-be (your ideal client) needs a photographer for her wedding day and is worried about carving out enough time for all the photos she wants.⁠
⁠
Solution: You are a wedding photographer who has years of experience and a seamless system to make sure family and bridal party portraits get done quickly and efficiently without compromising quality. So you post Instagram videos on how you do this for your clients.⁠
⁠
👉Need help figuring out how your service solves your ideal client’s problem?⁠
⁠
Tell me what your photography service consists of and who your ideal client is (who you serve) and I’ll give you one such idea!👇

Comment with the word “guide” 👇 ⚡️I’

Comment with the word “guide” 👇

⚡️I’ll send you the link to download my Ultimate Pricing Guide to become a six-figure business.

✅ Learn how to price your sessions with intention instead of arbitrarily copying what others charge.

✅ Figure out your expenses and profit needed without having to do fancy math.

✅ Position prices to immediately make a profit and grow!

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