Do you know who specifically is your ideal client? In marketing, the term ideal client means, the very specific client you are targeting. The โจoneโจ person you are speaking to in your marketing. If youโre a wedding photographer, youโre speaking to the bride planning...
Have you ever made a stupid mistake that gets you mad when you think about it even years later? I still get mad when I think of this story. I went hiking with the dogs knowing it was going to be overcast and that the sun wouldn’t burn through the clouds. So I...
The other day a client took longer to shoot than the allotted time for a five-look package. She was super sweet but she just didnโt have a sense of time. It was as if she came to park her life in my studio for the day. Also, I had a feeling that would be the case...
Youโve probably heard me say it before, but I come from the days of film. Film had 24 or 36 exposures on a roll. Cameras did not have an LCD. There was no peeking to see if the image looked right. So, as a photographer, I had to make sure my metering was spot on (pun...
The Ultimate Wardrobe Guide for Actors
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