To figure out exactly what is appropriate for your business portrait, first determine who your target audience is. For a conservative sector, it goes without saying that business attire like suit jackets or button-downs are appropriate. For a more casual appearance, you can ditch the suit jacket and opt for a button-down shirt or blouse. If you’re a creative professional, you can skip the business attire altogether.
Regardless of your choice, I recommend you prepare wardrobe based on the following basic guidelines:
- Vibrant primary colors are great for color portraits.
- Unless you are layering over them, try to stay away from whites, pastels, pinstripes and large patterns. For ties, small patters are okay.
- Bring dark colors only for suits not for blouses or button down shirts.
- Be sure to iron or steam your clothes beforehand.
- Large accessories like chunky jewelry or accessories are distracting (especially around the wrist area) and therefore discouraged.
*For group portraits I recommend having the team dress in similar clothing to prevent the image from becoming too busy. Put together a theme for your group. For example, if one team member is wearing a blue button down shirt under a black blazer, other team members may wear a blue blouse with a black skirt or slacks, etc.
If you still need expert help with wardrobe, I highly recommend personal stylist, Rayne Parvis.
Examples of vibrant primary colors
Example of dark suit and white button-down underneath the suit and not on it’s own.
Examples of small patterns and even stripes on ties which are okay.