Do you know what you’re selling?

Post modified: July 22, 2026

[Headshot Photography in Los Angeles by Vanie]

Do you know what you’re selling?

Or do you spend your time trying to figure out what others want to buy and then conforming to fit that mold? 🔍

During my consultations, I often meet actors who are just starting out and are a little unclear about what Hollywood actually wants.

For example, I worked with one actor who thought she should hide her tattoos. I worked with another one who thought she should get every “popular” look that agents typically ask for.

My advice to the first was to show her tattoos. There is a specific place for her as the girl with tattoos. When a role comes along that requires an edgy look, you want to be the one who walks in the door and authentically fills that need. 🎬

My advice to the second was to capitalize on her stereotype. I told her to get specific instead of broadening her range with looks that don’t actually represent her.

Just because certain looks are popular right now, and your agent sent out an email to their entire roster (not a personalized one for you), doesn’t mean you should get all those looks. In other words, getting all those looks won’t get you more auditions.

Remember: The one quality that is unique to you AND NO OTHER ACTOR is YOU

Instead of trying to figure out how to be like everyone else, or trying to be everything to everyone, try being yourself. Capitalize on your look and who you are. 📈

Once you realize that you are selling yourself (and not what you think Hollywood wants), you’ll take a massive step toward confidence. And in this industry, confidence always sells.

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I love helping you by putting out this free information (often written on weekends and evenings) so please help me spread the word by commenting and or sharing this post on your social feed! 🙏

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