articles you might like
Why I Stopped a Photo Session Halfway Through (Managing Tough Shoots)
Picture this. You’re trying to take headshots of an uncooperative child who won’t stand still even for a millisecond in front of your camera or your backdrop. 🤦♀️ Another one is running wild in your studio, hanging off doors, C-Stands, throwing around equipment, playing with computers, making a mess while eating snacks (and dropping CHOCOLATE on the floor for your dog to eat), and turning up the music so it feels like you’re in a club. All while the parents do nothing, forcing you to split your focus on the shoot and the kid wreaking havoc on your studio. I take that back. All the while the...
If I Were Just Starting Out (as a Photographer) Part II
Last week I talked about the business tools I can't live without. A lot of photographers replied asking for Part II, the creative tools I can't live without. So as promised, below is the breakdown of the creative tech that keeps my business moving. But first let me just tell you this little tidbit about social media. I post regularly and sometimes my posts gain me a bunch of followers but I also get a steady stream of followers daily as a side effect of my ads. One of the tools I share with you below allows me to automatically start conversations with those followers.📲 Once they reply, I...
I Lost 2 Weeks of Bookings (Don’t do This)
This morning I hop out of the shower, my hair wet, I’m wrapped in a towel getting ready to meet with my students in Headshot Academy® and I get a call from my assistant. Jess never calls unless it’s really important. So when I pick up, she says that she just discovered that we have text messages on our texting platform from two weeks ago that we weren't notified about. She discovered this because a client emailed her saying they never heard back. Ooops. We just moved email servers and we’re both wondering if that’s the reason for the glitch. So, it’s a bit of a tech panic moment because I...
If I Were Just Starting Out (as a Photographer) Part I
One of my students in Headshot Academy® asked me what I would prioritize investing in if I was just starting out. And my answer was that the last thing I would get is lights. Because there's natural light everywhere.🤷🏼♀️ I mean I WAS a natural light photographer for the first half of my career after all. But the first thing I would get, of course, would be a camera body (mirrorless) and a lens (preferably a 70-200mm) but the tools I would prioritize above and beyond are the tools that buy back my time. Below are my favorite business tools with an explanation as to how they save me loads of...