articles you might like
The #1 Reason Why You’re NOT Hitting Your Photography Income Goals
The other day, I shared a sales post on my Instagram stories, which if you didn’t know is viewed by your followers. Stories are a great place to sell especially when you’ve earned the ask by nurturing your ideal clients in your feed. The series was a testimonial my associate photographer had received, along with her pictures and then a call to action to “book a session” with us. I tagged my associate on all three stories but I noticed he only shared the first two and left out the call to action. The most important part of the series. THE SELL! For some reason artists fear asking for money...
How to stop letting fear run your photography business
So unless you’ve been living with your head buried under the sand, you know that TikTok went down for a day on Saturday and the world almost ended. Well okay maybe not for you but it did for many many many content creators. It’s all because TikTok and pretty much all social media platforms have opened the gateway to massive reach for B to C marketing. B to C means Business to Consumer by the way. So one, I want to get on my soap box here for a minute and ask you if you’re not creating content (and yes that makes you a content creator) for social media yet, why aren’t you? Did you know that I...
The Most Basic Photography Business Hack You’re Not Using
I don’t think photographers talk enough about the nitty gritty small details when it comes to running a business. I get it because it’s easy to want to share all the big picture steps that move the needle forward in your business. After all, we want you to reach your big, audacious goals as fast as you can. But often, the little steps along the way can really trip us up.🤔 When I’m learning from my mentors, sometimes I have the most basic questions that I can’t find answers to. Can you relate? That said, I thought I’d share a really basic resource you might find helpful now or in the near...
Time Management Hack for Photographers Working Weekends and Nights
As a photographer, do you often find yourself working on weekends and evenings? With the exception of juggling two jobs until photography becomes your full time job (like I am now with teaching and shooting), just because you’re a business owner, doesn’t mean you HAVE to work your butt off to make money. And yet, time management seems to be the number one struggle with working photographers and the number one question I get about how I manage my time. Time management is partly boundaries and partly systems. Let’s talk boundaries first. I suggest setting hard as stone boundaries not to answer...